Post Tagged with: "Farmville"

Economic Lessons from “Farmville”

Economic Lessons from “Farmville”

Zynga was already the leading Facebook platform developer when it launched Farmville in June 2009. The idea was not original, but Zynga implemented it better and advertised it more than other companies. A year later Farmville had 80 million users, with most people coming back every day and representing about 10% of the Facebook population. If we celebrated our efforts at financial responsibility as much as we do Farmville, the savings rate in this country would rise significantly.

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